Demand

Higher Returns on Existing Acres with Innovative Seeds

Higher Returns on Existing Acres with Innovative Seeds

Farmer Benefit

U.S. soybean farmers see a higher return per bushel on a crop that fits the same rotation and requires no new equipment.

Checkoff Impact

The checkoff built demand for the high oleic soybean market, so when farmers were ready to grow it, buyers were ready to pay for it.

Farmer loading soybean seed into a planter in a field.

For Don Wyss, a third-generation farmer growing soybeans, corn, and wheat, margins are constantly tight.

When high oleic soybeans became available in his area, Wyss questioned whether yields would hold and whether they would command a premium price.

Farmer kneeling in a field to inspect emerging soybean crops, with a large planter in the background.

The Soy Checkoff℠ invested in R&D innovation and built demand for the high oleic soybean market before asking farmers to take the risk of growing it.

Years of cultivating variety development, buyer relationships, and market expansion created the contract opportunities that made high oleic a profitable crop. When Wyss signed on, buyers were already there.

The yields held. "We were nervous initially of the yield, but that's been proven time and time again not to be the case," said Wyss. "We've had some of our best yields with high oleic soybean varieties."

The premium added income on acres already in his rotation with no new equipment and no change to his management approach. As the market has grown beyond food into feed and industrial applications, the demand base supporting that premium has only widened.

$0.75 - $1.25

per bushel premium for contracted high oleic acres based on geography

5-7 million

acres of high oleic soybeans are projected to be planted within the next decade

Farmer-leader standing in front of a blurred building.

“There are options out there. Farmers can definitely look to this program if they have a processor interested in sourcing high oleic soybeans. It's a tight margin environment right now, and this is a way to bring extra value to their farm and their bottom line.”

Don
Farmer holding a piglet outdoors near farm buildings and grain bins.

The Soy Checkoff helps farmers protect their land through cost-share opportunities.

When erosion started taking a toll on Jim Douglas' fields, a checkoff-supported cost-share program gave him a practical and affordable solution.

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